U Drive - U Text - U Pay is a campaign centered on aiding law enforcement officers in their efforts to keep
distracted drivers off the road. Distracted driving is a first offense in many states and continues to gain recognition across the nation as a deadly problem.
This campaign is targeted to men and
women 18 to 34 years old with a skew toward women.
Use these law enforcement campaign materials to raise awareness in your community about the consequences of texting while
driving. These enforcement materials do not focus on social norming - for those materials, please refer to: